William Davies on The Reaction Economy:

The individual is not conceived in the same way as in the liberal philosophical tradition – as an autonomous agent, possessed of reason and interests – or in the psychoanalytic tradition, as shaped perhaps unconsciously by past conflicts and injuries. Instead, each of us (celebrities included) becomes a junction box in a vast, complex network, receiving, processing and emitting information in a semi-automatic fashion, and in real time.

Quite.